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Ten Questions about Content Strategists with Carl Chatfield

November 14th Chapter Meeting

Ten Questions about Content Strategists with Carl Chatfield

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Technical writers have a lot in common with content strategists. So, have you ever wondered if you could be a content strategist by just changing your title? Or did you ever consider what the career path was until you could legitimately become one? Did you ever consider the following questions?

·         Is the pay any higher if I were to become a content strategist?

·         Would I actually have to go back to school and get a certificate or degree?

·         How long would I have to go back to school?

·         Are there more jobs for a content strategist than there are for technical writers?

·         How would my day-to-day job differ if I were a content strategist?

·         What kind of tools would I use to do my job?

You can get these questions and more answered by joining us for our November Chapter Meeting with presenter Carl Chatfield to gain insight into the profession of content strategist.

Location: Apptio Corporation, 11100 NE 8th Street, Bellevue, WA 98004, 9th floor

Directions: Go to lobby on 2nd floor of bldg. (on NW side of bldg.). You’ll be directed to the elevator and will take it to the 9th floor.

Note: Onsite parking is limited but the company is across the street from the Bravern and there is also nearby street parking.


This presentation explores in detail the job title and function “Content Strategist” as it applies to technical communication. The speaker Carl Chatfield, Senior Content Strategist at Apptio, will answer the following questions: What is unique about content strategists, and what do they have in common with other tech comm roles? What are the prerequisite skills of content strategists? Where are the jobs? You will explore these and more questions about this important tech comm function.

About the Speaker 

Carl Chatfield is an experienced technical communicator with a strong focus on commercial software and services. Carl is the Senior Content Strategist at Apptio in Bellevue, Washington, where he oversees technical content development and delivery strategies. 


Carl holds an MS in Technical Communication from the University of Washington’s program in Human-Centered Design and Engineering (HCDE), and is an instructor in the UW Professional Technical Writing certificate program. Past publications include the 2000 through 2016 editions of the Microsoft Project Step by Step self-paced tutorial. This is a category best-seller with over 900,000 copies sold and has been translated into several languages.

Carl is a certified Project Management Professional (PMP) with a long history of practicing content-centric project management in waterfall and agile environments.







Date: November 14, 2017
Time: 6:00 pm - 8:30 pm
Cost: $10
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Apptio Corporation

11100 NE 8th Street, 9th Floor
Bellevue, WA 98004 United States

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  • 6:00 – 6:45 Socializing and refreshments
  • 6:45 - 7:00 Announcements and business
  • 7:00 – 8:00 Presentation
  • 8:00 – 8:15 Q&A
  • 8:15 – 8:30 Meeting adjourned