The Content Strategy Term of the Week
For 52 weeks, The Language of Content Strategy website introduced 52 terms and 52 definitions from 52 experts in the field of content strategy.
The book that followed, The Language of Content Strategy, by Scott Abel and Rahel Anne Bailie, contains all 52 of these terms and definitions, along with essays about the importance of each term and a full index. It is part of a series of books from The Content Wrangler Series on Content Strategy.
Here are the weekly terms and their definitions.